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e-commerce

AI-powered e-commerce solutions engineered to convert browsers into loyal, long-term customers.

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Redefining the Online Shopping Experience for LUX Maison

LUX Maison is a premium home décor and lifestyle brand based in Singapore, retailing across Southeast Asia. Over 4 months, we partnered with their team to build a fully AI-powered e-commerce platform from the ground up — designed to elevate their brand, personalise the shopping journey, and drive sustainable revenue growth across all digital touchpoints.

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Challenge

Despite strong brand recognition and a loyal customer base, LUX Maison was struggling to translate offline success into online revenue. Their existing e-commerce platform was slow, visually inconsistent, and lacked any personalisation capability. Mobile performance was poor, product discovery was frustrating, and the checkout process was losing customers at an alarming rate. Without an intelligent digital infrastructure, LUX Maison was leaving significant revenue on the table and falling behind faster-moving competitors in the region.

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Solution

Sigillum Fides Technology delivered a comprehensive AI-powered e-commerce solution that reimagined every touchpoint of the LUX Maison shopping experience. We built a sleek, mobile-first platform with an AI-driven personalisation engine at its core — serving each visitor tailored product recommendations based on browsing behaviour, purchase history, and real-time intent signals.

The product discovery experience was completely overhauled with AI-powered search, smart filtering, and dynamic collections that adapt to user preferences. We redesigned the checkout flow end-to-end — reducing steps, integrating multiple secure payment gateways, and implementing AI-assisted cart recovery to win back abandoning customers.

The platform was built on a scalable, future-proof architecture with a fully integrated inventory management system, real-time analytics dashboard, and AI-monitored performance tools — giving the LUX Maison team full visibility and control over their digital business.

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Results & Impact

Engagement & Traffic

  • 55% increase in overall website traffic
  • 65% increase in mobile conversions within the first 60 days
  • 40% improvement in average page load speed

AI-Optimised Checkout Performance

  • 25% reduction in cart abandonment — driven by AI-powered cart recovery and smart checkout
  • Customer satisfaction scores improved by 35% across all post-purchase surveys

Sales Performance

  • 30% increase in overall revenue within the first quarter post-launch
  • 20% increase in average order value — driven by AI-powered upsell and cross-sell recommendations
  • 45% improvement in customer return rate — attributed to personalised AI-driven follow-up campaigns
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